For companies to achieve growth, it is critical that sales and marketing teams are properly integrated. Still, in many organizations, gaps exist within the most crucial area of the funnel – sales leads.
In this Webinar, you will learn how to:
- Determine the number of leads each rep should receive
- Define which leads qualify as being “sales ready”
- Create a shared benchmark between sales and marketing for both lead quantity and lead quality
- Maximize accountability for both sales and marketing
- Strategies to help acquire customers and grow revenue
Speaker: Gerhard Gschwandtner, Founder & CEO, Selling Power
Mark Roberge, VP of Sales, HubSpot