Highly Recommended Sales Books (2022)

In this smart, practical, and research-based guide, Harvard Business School professor Frank Cespedes offers essential sales strategies for a world that never stops changing. Brimming with fascinating examples, insightful research, and helpful diagnostics, Sales Management That Works will help leaders build a great sales team, create an optimal strategy, track and accelerate ROI, build and manage a multichannel approach, set and test the right prices, and more.

Imagine hiking the Inca Trail; flying a jet fighter plane; golfing the #1 golf course in the world, and the top 100 in the USA; visiting over 80 countries; and the list goes on. Jack Daly didn’t just imagine these things; he built the processes to enable him to experience those things he craved for. Well, imagine no longer! Jack Daly's Life By Design provides concrete methods for helping readers design and live their own best lives.

Sales is about solving pain and creating gain for your customer. A Mind for Sales is the guide you need to develop a success mindset and the habits required to break through to a whole new level of sales performance. You'll discover what top performers do to prepare for the week and how they handle issues thrown in their way. Everything is backed up with examples of how real people make it happen. At times, you will find A Mind for Sales in your face and controversial. That is very intentional. Sales is not for the faint of heart. Sales is about making an impact and influencing others.

There are no magical silver bullets or single approach that will guarantee that you will be successful! There is, however, a formula just like any other success process, program, or tool that requires a combination of practical application, trial and error, mixed with a lot of conversations with Sales leaders to understand their wants, needs, and expectations. This book will provide you with a blueprint that will help you to navigate the twists and turns that will ultimately lead you to designing, deploying, measuring and iterating a world class sales enablement organization.

At its core Sales Enablement 3.0 is an innovative approach focused on increasing sales productivity through a systematic, personalized, and collaborative approach designed to support buyers that will fuel the conversation economy!

During our two years of research for this book, it became clear the hiring process is highly flawed from the beginning. It's the lack of understanding the actual job, poorly written ads, misplaced ads, ignoring Glassdoor ratings, bias in the process, poor interview skills, misused assessments, and lousy onboarding. Inside The Science of Hiring Quota Busting Sales Teams, you will learn how to hire stronger salespeople and why there is a huge gap between what science knows and what businesses do.

A large and growing number of people are distracted, overwhelmed, and isolated today and this has resulted in a steep decline in receptivity to another sales pitch, call, or email. And the harder you try to sell, the greater the resistance.

Unreceptive reveals the surprisingly simple and refreshing solution to this problem that is a sharp contrast to traditional approaches to selling, revealing why the receptivity of an audience is far more important than the power of the message.

There's a science to getting others to buy from you—a secret only the best sales professionals know: selling isn't really about moving a product or service. It's about moving people. Whether you’re a seasoned professional trying to pitch the next great idea—or maybe you just want to get better at persuading others—the #1 WSJ bestseller, The Human Sales Factor: The Human-to-Human Equation for Connecting, Influencing, and Closing the Deal is for you.