What makes a leader extraordinary? Brian Biro, America’s top breakthrough speaker, has a clear answer: presence. “Leadership starts with how you show up,” Biro explains. “It’s about being fully present—mind, body, and spirit—with the people around you.”
In today’s fast-paced world, many leaders are stuck in “next, next, next” mode. Biro challenges this mindset. “When you’re not present, you send a clear message: ‘You don’t matter.’ When you are, you say: ‘You’re important. You count.’” This simple shift transforms not just leaders but everyone around them. As Biro puts it, “Everyone is a leader. Salespeople, parents, teammates—we all lead in how we show up every day.”
Leadership isn’t just about directing; it’s about building others up. Biro emphasizes asking more and telling less. “When you ask questions, you do two things,” he says. “First, you make people feel valued. Second, you help them grow.” Listening plays a central role. “Ninety-three percent of communication isn’t about words,” he points out. “It’s tone and body language.” Leaders often miss these cues because they’re too busy planning their responses.
To be a breakthrough leader, Biro says, you need alertness. “The most underused skill in leadership is listening,” he says. “Pay attention. Tune in. People are not the same. Some need encouragement: others just need to be heard.”
Biro placed a pebble on his desk engraved with one word: humility. “Humility isn’t weakness,” he says. “It’s strength.” Why? Humble leaders are lifelong learners. “Only when you’re humble will you admit you’re wrong and grow from it,” Biro explains. “Only when you’re humble can you give credit and take responsibility.” Famous leaders echo this sentiment. Former President Dwight D. Eisenhower once said, “Humility must always be the portion of any man who receives acclaim earned in blood of his followers and sacrifices of his friends.”
Blame, Biro warns, blocks breakthrough leadership. “The worst thing a leader can do is point fingers. True leaders own their mistakes and learn from them.”
Breakthrough results come from focusing on what Biro calls “the three controllables”:
Start with a vision. “If it’s to be, it’s up to me,” Biro says. Leaders must see the end before they can create it. “Vision gives direction, purpose, and clarity,” he adds.
Energy is a choice. Biro believes leaders can cultivate it deliberately. “High energy helps you seize more opportunities. It inspires others to follow,” he says.
Trust is the foundation of any great relationship. “How do you build trust quickly?” Biro asks. “By being authentic, consistent, and present.”
These three controllables, he explains, are the cornerstone of leadership. Master them, and you’ll unlock results you didn’t think possible.
Breakthrough leaders inspire others through their actions. “It’s not about what you do,” Biro says. “It’s about who you are.” To achieve this, leaders must embody personal excellence, integrity, accountability, and, above all, humility.
Biro’s insights align with those of leadership legends. John C. Maxwell famously said, “A leader is one who knows the way, goes the way, and shows the way.” Biro adds a critical layer: “Be present. Build people. Break through.”
Biro’s message isn’t just theory—it’s actionable. On January 15th, he’ll host an 80-minute masterclass for sales leaders. The session promises clear, practical takeaways. “We’re going to focus on shaping your future, energizing your team in 2025, and building productive relationships,” Biro says. “These are the keys to unlocking breakthrough results.”
For Biro, breakthroughs aren’t just about professional success. They’re about personal growth. “It’s about doing things you didn’t know you could do,” he says. His passion for leadership is contagious. He believes every person has the potential to lead, grow, and achieve extraordinary results. As he says, “If you want to break through, start by being present. Everything else flows from there.”
To join the small group of sales leaders (limit: 20 participants) please click on this link to reserve your free seat: https://tinyurl.com/3ymnhncw
Gerhard Gschwandtner is the Founder and CEO of Selling Power.
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